The goal is to achieve improved customer satisfaction, and enhance growth opportunity, profitability, and competitiveness through the concentration of business resources, synergism, and a reform of various aspects of operations, from which to form the strongest domestic, and a top-ranking global, comprehensive insurance and financial services group. Specific objectives are as follows:

1. To better respond to customer needs by expanding bases for production and claims handling and strengthening sales and marketing networks.
2. To attain an economy of scale by which to improve operating efficiency, and aggressively utilize surplus capital to increase profit.
   
3. To engage in mutually complementary product development, system development, and asset management, to build a mutually complementary sales and marketing organization, and otherwise boost competitiveness.